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The Russia News Review

October 1, 2022 9:30 pm

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Russia | The Guardian: The grey Zara market: how ‘parallel imports’ give comfort to Russian consumers

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Western brands that pulled out are still on sale, due to legal changes that have fuelled entrepreneurship

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Aleksandr Gorbunov, a property investor from the Siberian city Krasnoyarsk, had a simple solution when Zara, the Spanish clothing giant, closed its stores in Russia over the invasion of Ukraine: import it himself.

“The idea to start selling Zara came from my wife, who said she really wanted the clothes to return,” said Gorbunov, who said he was opening a store called Panika (panic) on Friday that deals exclusively in Zara and Zara Home products.

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Russia | The Guardian


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